Brand Strategy &
Integrated Business Development
Giant Noise New Business + 20th Anniversary Rebrand
Since fall of 2024, I have been the Senior Manager of Business Development at Giant Noise, an independent. woman-owned and nationally recognized marketing, PR, and creative agency that helps brands move from visibility to relevance and resonance.
During this time, I have led pitches and RFP responses for brands across a variety of industries, including travel, hospitality, entertainment, arts + culture, F&B, CPG, nonprofit, architecture, real estate, and more.
Clients that I have secured for Giant Noise include: Visit Phoenix, HEB, Omni Southeast, Greater Austin YMCA, CookUnity, Luck Reunion, Whole Earth Provisions Co. Hogs For The Cause, Wild Blood Coconut Water, Pouring With Heart, Hotel Van Zandt, 44 Farms, Wonder, Lone Star Le Mans, FeverUp, Downtown Austin Alliance, Ronald McDonald House of Central Texas, and more.
As Giant Noise approached its 20 year anniversary in 2026, we sought to share the story of how the agency has expanded from earned media to full-service, I played a critical role in refreshing the agency brand positioning across materials such as our website, capabilities deck, agency reels, paid advertising strategy, and more.
I work closely with corss-practice teams (creative, digital marketing, influencer, PR, etc.) to align leaders on our agecny POV and consistently create a compelling, cohesive case for why clients should choose Giant Noise.